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In partnership with Rimmel London, #AmplifyLIVE is coming back for 2016 after a monumental launch in 2015 which saw tens of thousands of young Australians through the gates for a once in a lifetime intimate experience with their idols.
In 2016, the festival will be revisiting Sydney, Brisbane, Melbourne and Perth, and adding Adelaide to the Australian leg. For the first time this year, the festival expands outside of Australia, visiting Auckland and Wellington, all shows happening during the first school holiday break of 2016.
Award-winning #AmplifyLIVE headliner, Tyler Oakley, has been established as one of the most well renowned LGBTQ+ creators on the planet - by TIME Magazine as one of the 30 Most Influential People on the Internet - and by his more than 22 million followers across his platforms, including 8 million on his home of YouTube. Tyler’s passion for hilarious, engaging, and unapologetically personal storytelling isn’t limited to YouTube - in 2015 alone his award-winning podcast Psychobabble reached #1 on the iTunes store, he’s sold out 30 stops of his international Slumber Party themed tour, embarked on 20 stops for his international book tour for his honest New York Times topping memoir BINGE and released a no-holes-barred behind the scenes documentary called SNERVOUS.
With a combined following of 80 MILLION across YouTube, Instagram, Vine, Tumblr, Facebook, Snapchat and Twitter, these unique creators personify a new wave of artists who are more passionately engaged with their devoted audience than ever before. #AmplifyLIVE by Rimmel London will be the biggest chance their Australian and New Zealand fans can possibly get for a one-on-one meet and greet opportunity with their idols and the chance to see them up close and personal in a live stage show.
Tom Maynard, creator of AMPLIFY, said today: “We’re ecstatic to bring #AmplifyLIVE back to Australia and New Zealand. Amplify is one of the only brands that allows Australian and NZ youth to get up close and personal with their heroes.”
Nic Kelly, Executive Producer and Host of AMPLIFY’s flagship daily content series #AmplifyNOW, said today: “The way #AmplifyLIVE captivated the connected generation in 2015 was incredible and the show was a laugh-out-loud, no boring bits spectacular. We can’t wait to bring an even bigger experience to even more Australians and New Zealanders in 2016.”